The parent company of Danner boots, LaCrosse Footware Inc., announced yesterday it had received a $5 million order for its Danner Combat Hiker, the extremely popular version of the Army's mountain combat boot.
"We believe this order demonstrates that the United States Army trusts Danner to deliver the best quality footwear for extended wear and high performance in harsh mountain terrain and challenging weather conditions," said Joseph P. Schneider, president and CEO of LaCrosse Footwear, Inc. "Danner continues to remain focused on combining our deep understanding of what soldiers need in the field with our expertise in innovative product engineering, unique manufacturing capabilities and a passion for our craft."This contract is supposed to fill orders for deploying troops through the rest of the year, the company said.
News of this $5 million deal comes at an interesting time for the whole mountain combat boot issue. As we reported last week, the Army is slow rolling the decision on a uniform MCB, using the logic of "if it ain't broke, don't fix it." Does the order presage a winner in the MCB contest? No. But it's still fun to wargame it.