Lida Citroën

As CEO of LIDA360, Lida Citroën is passionate about helping our nation's veterans navigate the military-to-civilian career transition. She is a popular TEDx speaker, Instructor on LinkedIn Learning, and trainer at military installations and events across the country. Lida also leverages her 20+ years in corporate branding to help private employers recruit, onboard and grow veteran employees. She is the author of three books focused at military audiences: Success After Service: How to take control of your job search and career after military duty, (2020), Engaging with Veteran Talent: A quick and practical guide to sourcing, hiring, onboarding and developing Veteran employees, (2017) and Your Next Mission: A personal branding guide for the military-to-civilian transition, (2014). All are available on Amazon.

Latest Articles

(U.S. Navy/Petty Officer 1st Class Spencer Fling)

Your New Year’s Goal: Focus on Personal Brand

Wherever you are in your military separation plans, now is the time to turn your attention to how your personal brand will...

Your Personal and Professional Brands: Which Matters More?

Your personal brand is your persona: it’s how you communicate to those around you who you are, what you care about and what...

(U.S. Navy/Mass Communication Specialist 1st Class Jeanette M. Mullinax)

What to Do When You Drop the Networking Ball

There's a "dance" to networking that's understood by most civilians, and frequently not explained to transitioning service...

Retired U.S. Air Force Chief Master Sgt. Anthony Brinkley, On the Brink CEO and life coach, gives a presentation during the 22nd Air Refueling Wing’s Warrior Heart Resiliency Day in 2019. (U.S. Air Force/Staff Sgt. Tryphena Mayhugh)

5 Common but Important Questions for Anyone Who Wants to Be an Executive Coach

Today, it seems there are as many different types of coaches as there are individuals in the workplace.

4 Tips for Explaining a Gap in Your Resume

Since the COVID-19 pandemic, it seems employers are becoming more tolerant and understanding of how frequently life can get...

How to Avoid Displaying Desperation in a Job Interview

When you need a job to sustain yourself and your family, a sense of urgency and even "desperation" can come across.

The Pitfalls of Talking About Politics at Work and How to Avoid Them

In our highly charged political climate, with major elections happening globally, the topic of politics is a risky one to...

(U.S. Air Force/Airman 1st Class Joseph Bartoszek)

How and When to Use a Template for Workplace Communications

A template is a pre-formatted paragraph or series of paragraphs that can simplify repetitive communication and ensure message...

How to Accept a Compliment: 3 Do’s and Don'ts

Someone pays us a compliment and we deflect or minimize the kind words, as if doing so will make us seem humble or at least...

The Pros and Cons of Similar and Diverse Professional Networks

It might boil down to how you want to be perceived as a professional.

Person viewing LinkedIn on a mobile phone

The Pros and Cons of Being an ‘Open Networker’ on LinkedIn

Learning the culture of a social medium such as LinkedIn can have real-world consequence. Here's what to know.

The Right Way to Turn Down a Job Offer

If you have to turn down an offer to accept another job, there's a professional way to go about it.

(U.S. Army/Sgt. 1st Class Brent C. Powell))

Workplace Allies: Who Are They and How to Recruit Them

Allies typically serve you in that when you need help, a sounding board, guidance or tough feedback, they're there for you.

Tips for an End-of-Summer Career Transition

Whether you transitioned out of the military long ago or just turned in your separation papers, most people take time to...

Which Matters More: Your Resume or LinkedIn Profile?

To have a meaningful and successful transition into the next chapter of your life will take work -- work you'll have to put...

Military News

Get the Military Insider Newsletter

Get the latest on pay updates, benefit changes and award-winning military content. Right in your inbox.

By signing up, you agree to our Privacy Notice.

Thank you for subscribing!

View more newsletters on our Subscriptions page.

One last step.

Verify your free subscription by following the instructions in the email sent to:

Most Popular Military News

Pete Hegseth is President-elect Donald Trump's nominee to be defense secretary.

Military Leaders Are Rattled by a List of 'Woke' Officers That a Group Urges Hegseth to Fire

The list compiled by the American Accountability Foundation includes 20 general officers or senior admirals and a...

A U.S. Air Force financial management duty identifier patch is seen on an Airman

Compromise Defense Bill Would Give Junior Troops 14.5% Pay Raise in 2025

Junior enlisted service members will get a 14.5% pay raise next year under a compromise defense bill expected to pass...

Vietnam veterans sing during a Vietnam Veterans Day celebration at the Veterans Association of North County, Oceanside

Here Is the 2025 Pay Raise for Disabled Veterans and Military Retirees

Military retirees and disabled veterans will receive 2.5% increases to their monthly paychecks for 2025, thanks to the annual...

President-elect Donald Trump shakes hands with Ukraine's President Volodymyr Zelenskyy

Trump Calls for Immediate Ceasefire in Ukraine and Says a US Withdrawal from NATO Is Possible

Kremlin spokesman Dmitry Peskov responded to Trump's post by repeating Moscow’s long-standing message that it is open to...

U.S. Marines with 1st Battalion, 24th Marine Regiment, watch a controlled fire during Exercise Formosa in Formosa, Brazil.

Marines Face Tough Choices as Reenlistment Bonuses Are Threatened by Congress' Late Budgets

Reenlistment bonuses for 933 Marines are at risk of not being paid out by the Marine Corps because Congress cannot agree to...

A U.S. Air Force B-1B Lancer assigned to the 28th Bomb Wing prepares to land for a hot-pit refuel at Grand Forks Air Force Base, N.D.

Hundreds of Airmen Will Move from South Dakota Base to North Dakota Starting This Month

Hundreds of airmen and a fleet of B-1B Lancer bombers will be temporarily relocating from Ellsworth Air Force Base in South...

Latest Military Videos

US Defense Secretary Austin Meets with Japanese Defense Minister

U.S. Defense Secretary Lloyd Austin met with his Japanese counterpart during a visit to Tokyo on Tuesday. (Dec. 10)...

Drone Pictures Show Damaged Syria Research Centre in Damascus after Israeli Airstrikes Overnight

Drone pictures showed the badly damaged Syria Research Centre in Damascus on Tuesday after Israeli airstrikes hit Syria overnight...

Pete Hegseth Returns to Capitol Hill as He Looks to Bolster Support for His Pentagon Nomination

Donald Trump's pick to lead the Pentagon, former Fox News commentator Pete Hegseth, was back on Capitol Hill Monday...

Trump Says a US Withdrawal from NATO is Possible

In an NBC interview taped Friday, President-elect Donald Trump renewed his warning to NATO allies that he did not...

Investigations and Features

Army Capt. Jeremy Kuykendall and his wife Kate, cradle their daughter

Unsupervised: Military Child Care Centers Slow to Report Abuse with Little Oversight

A Military.com investigation into military day care centers revealed that service branch rules generally prioritize...

A patch in the home of retired missileer Paul Hunke

They Stood Sentry over America's Nuclear Missile Arsenal. Many Worry It Gave Them Cancer.

For years, it was an open secret among missileers that the Cold War-era missile alert facilities and launch control centers...

Army News

The Army Black Knights square off against the Navy Midshipmen on Dec. 14, 2019. (U.S. Army/Sgt. James Harvey)

Who Wore It Best: A Brief History of the Army-Navy Game Special Uniforms

Nearly every year since 2008, the Army Black Knights and Navy Midshipmen have arrived at their annual rivalry game wearing a...

Sen. Angus King, I-Maine, speaks with reporters at the Senate subway on Capitol Hill, March 12, 2024, in Washington.

Maine Senator Introduces Bill to Study Low-Level Blast Injuries on Military Personnel

U.S. Sen. Angus King (I-Maine) unveiled a bill on Tuesday that would study the impact of "repetitive low-level blast injuries...

Navy News

Who Wore It Best: A Brief History of the Army-Navy Game Special Uniforms

Nearly every year since 2008, the Army Black Knights and Navy Midshipmen have arrived at their annual rivalry game wearing a...

Meredith Berger, assistant secretary of the Navy for energy, installations and environment and chief sustainability officer, speaks with members of the community while removing invasive plant species at the at the Kanehekili Heiau in Hawaii.

Navy, Marines Team Up with University of Hawaii on Resource Management

The University of Hawaii and the Department of the Navy have signed an unprecedented 10-year agreement aimed at safeguarding...

Air Force News

Chief Master Sergeant of the Air Force David Flosi greets airmen preparing to depart for Exercise Agile Reaper at Joint Base Pearl Harbor-Hickam, Hawaii.

Congress Shaves Beard Pilot Program for Air Force, Space Force from Must-Pass Defense Legislation

Congress has decided to pass on ordering the Department of the Air Force to establish a pilot program examining whether...

Maine Senator Introduces Bill to Study Low-Level Blast Injuries on Military Personnel

U.S. Sen. Angus King (I-Maine) unveiled a bill on Tuesday that would study the impact of "repetitive low-level blast injuries...

Space Force News

Congress Shaves Beard Pilot Program for Air Force, Space Force from Must-Pass Defense Legislation

Congress has decided to pass on ordering the Department of the Air Force to establish a pilot program examining whether...

Maine Senator Introduces Bill to Study Low-Level Blast Injuries on Military Personnel

U.S. Sen. Angus King (I-Maine) unveiled a bill on Tuesday that would study the impact of "repetitive low-level blast injuries...

Marine Corps News

Navy, Marines Team Up with University of Hawaii on Resource Management

The University of Hawaii and the Department of the Navy have signed an unprecedented 10-year agreement aimed at safeguarding...

Maine Senator Introduces Bill to Study Low-Level Blast Injuries on Military Personnel

U.S. Sen. Angus King (I-Maine) unveiled a bill on Tuesday that would study the impact of "repetitive low-level blast injuries...

Coast Guard News

Maine Senator Introduces Bill to Study Low-Level Blast Injuries on Military Personnel

U.S. Sen. Angus King (I-Maine) unveiled a bill on Tuesday that would study the impact of "repetitive low-level blast injuries...

The Coast Guard's newest icebreaker, pictured on Dec. 5, is to be commissioned the Storis, a nod to the medium endurance cutter and light icebreaker Storis which, when it was decommissioned in 2007, had served for 65 years.

Coast Guard's Newest Icebreaker to Honor Storis, the Historic Cutter Known for 6 Decades of Service

An amateur photographer and ship buff took photos of the commercial icebreaker Aiviq last week sporting a coat of Coast Guard...

Lida Citroën

Latest Articles

Military News

Select Service

Get the Military Insider Newsletter

Most Popular Military News

Latest Military Videos

Investigations and Features

Army News

Navy News

Air Force News

Space Force News

Marine Corps News

Coast Guard News