Hornet Performs Aerial Display at Bathurst

A Royal Australian Air Force F/A-18A Hornet performed an aerial display during the 2014 Supercheap Auto Bathurst 1000. The aim of this campaign is to engage with the Australian motorsport audience and display the similarities between the sport that they follow and a career in the Air Force. The video content highlights the teams behind the Pilots and drivers, specifically focusing on Air Force trade roles and the Red Bull Racing Australia V8 pit crew. By partnering with the leading V8 supercar team, Red Bull Racing Australia, Air Force Marketing aims to leverage the popularity of the brand within the Air Force recruitment audience to communicate Air Force messages to their (and the V8 Motorsport) fan base.

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